Nestlé
At Nestlé USA, I worked as a packaging and brand designer on products sold in the U.S. and abroad. I created branding, packaging and promotional designs, and adapted packaging artwork and nutrition labels for other markets’ languages, formats and regulatory requirements. I partnered with marketing teams to develop packaging concepts for new products, designed POP/POS, trade show and display booths, and approved print proofs at press checks to keep color and quality true to brand standards.
Packaging concept for a new Nestlé pistachio chocolate imported from Turkey. Client wanted to do a minimal design still similar to the original Damak design.
POP display for Butterfinger Minis campaign. Three concepts showcasing “Are you Tri-Curious?” slogan.